Key Takeaways
- Girl Scouts are expanding beyond traditional cookie buyers.
- The cookie program is becoming more inclusive.
- A century-old fundraising model is adapting to modern consumers.
The Girl Scouts of the USA are expanding Girl Scout cookies 2027 with two new products to make the annual tradition accessible to more households. For the first time, the organization will introduce a treat created specifically for dogs, along with an allergy-friendly cookie designed for families managing common food allergies.
The new products, Patch Pals and Girl Scout Sparkables, will join familiar favorites such as Thin Mints, Samoas and Tagalongs when the next cookie season begins. Both new offerings will be available exclusively online, with sales scheduled to begin January 12, 2027.
The Girl Scout cookies 2027 lineup will introduce Patch Pals as its first dog treat. Developed in partnership with BARK, a company specializing in dog products, the treats are soft-baked and feature a blueberry muffin-inspired flavor.
The treats also carry a design closely connected to the Girl Scout experience. Each Patch Pals treat features one of four patch-inspired designs representing themes associated with Girl Scout activities and experiences.
The product reflects the strong relationship between Girl Scouts and their pets while giving dog owners a way to include their four-legged companions in the annual cookie tradition. Rather than simply adding another flavor to the existing range, the organization has created an entirely separate product category aimed at pet owners.
The move also comes as pet products continue to become a larger part of household spending, with owners increasingly treating pets as members of the family. By introducing a branded dog treat, the Girl Scouts are extending the reach of a familiar fundraising tradition beyond human consumers.
Patch Pals will be sold online only when the 2027 cookie season launches nationally.
Sparkables adds an allergy-friendly choice
Alongside Patch Pals, the Girl Scout cookies 2027 lineup will introduce Sparkables, the organization’s first allergy-friendly cookie. The new product was developed in partnership with Partake, a company known for producing snacks designed around common dietary restrictions.
Sparkables are crunchy oatmeal cookies containing chocolate chips and colorful sprinkles. They are produced in a facility designed to avoid the nine major food allergens, including eggs, milk, peanuts, wheat, tree nuts, and sesame.
The addition addresses a longstanding challenge for families whose food allergies can limit their participation in traditional cookie sales. Instead of asking customers with dietary restrictions to skip the cookie program, the Girl Scouts are adding an option designed with those needs in mind.
The new cookie is also part of a broader trend in the food industry toward products that accommodate different dietary requirements. Sparkables are described as gluten-free, nut-free, and vegan, giving the Girl Scouts a product that can appeal to a wider range of consumers.
Like Patch Pals, Sparkables will be available exclusively online beginning January 12, 2027. They will be offered alongside the organization’s established cookie lineup during the season, which generally runs from January through April, although dates can vary by region.
Girl Scout cookies 2027: a broader fundraising program
The two additions represent a broader effort to evolve the Girl Scout Cookie Program while maintaining its role as an important fundraising and leadership initiative.
Girl Scout cookie sales have been a fundraising tradition since 1917, and the program has grown into a major source of support for local troops and councils. The organization currently sells roughly 200 million cookies annually. Revenue from sales helps fund activities such as leadership development, STEM programs, community service, travel, and outdoor experiences.
The new products were inspired in part by Girl Scouts who wanted the cookie lineup to better reflect the needs of their communities. That approach places inclusivity at the center of the 2027 expansion, with one product addressing dietary restrictions and the other extending the experience to pets.
Patch Pals and Sparkables will not replace the classic cookies that have made the program widely recognized. Thin Mints, Samoas and Tagalongs will continue to be part of the lineup, alongside other existing varieties.
The expansion allows the Girl Scouts to connect a century-old fundraising program with changing consumer expectations. By introducing a dog treat and an allergy-friendly cookie, the organization is broadening who can participate in the cookie-season experience while keeping its focus on supporting girls and their local communities.
