What makes a great website? Creating a website has many integral aspects that can make it stand out for all the right and wrong reasons. These days, so many tools and guides make building a website super simple. However, just because they are geared towards those with no knowledge and designed to make creating a website accessible for everyone doesn’t mean they’re all actually any good.
Your website especially forms part of your digital identity and brand image for businesses. If you’re looking for a website that oozes professionalism, elevates your online presence, and supports SEO efforts for enhanced marketing, the last thing you want to do is essentially use a paint-by-numbers website.
Instead, you want to scratch the surface and uncover what makes a great website!
Design And Functionality
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Your website must load fast, work correctly, and do everything it needs to do. While Google algorithms dictate what is required for your website to rank, adhering to these rules can be massively beneficial; consumers also need a fast experience on your website that enables them to do what theory needs to do without any hassle. Each page needs to load fast, be accessible, and be functional. One good option is to Hire Dedicated Angular Developers to assist you in putting a responsive framework in place for an interactive and dynamic website that does everything you need it to.
It Needs To Be Easy
Remember the phrase “explain it to me like I’m 5”? It’s not about underestimating your audience but about recognizing that not all internet users have the same skills or knowledge. So, you need to simplify things and make your website as user-friendly as possible. Your website should cater to both the curious and the nonchalant, the searchers and the browsers, ensuring they can complete their tasks with ease and without unnecessary obstacles.
Mobile Optimised
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Here’s a staggering fact: over 93% of internet users accessed websites via smartphones in the first quarter of 2022. That’s almost everyone. Neglecting to optimize your website for mobile devices is like turning away potential visitors. If you’re serious about creating a great website, not just a mediocre online presence, you need to ensure your website is mobile-friendly. This is not just a trend; it’s a necessity in today’s digital landscape.
Fresh and Engaging Content
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A great website will answer the why, give the how-tos, and enlighten people about their queries. Google is moving towards a more questions-based search, and as most people type in queries when heading online these days, your website needs to answer the questions for you.
This means optimizing your content to provide answers; it has clear and concise information that asks the questions and answers them, too. However, they all ended up being related to your sector; it’s not a quiz show. If you’re in retail, answering commonly asked questions regarding what you sell will suffice, as will providing detailed information on your products. The same goes for marketers; creating content, both written and visual, that answers common marketing questions, provides up-to-date, relevant information, and is as helpful as possible can help you rank and provide what the search engines are looking for when someone types in a query.
I hope this article “What Makes A Great Website?” helps you create a great website.
