Source – Sony UK
Sony is revolutionizing its approach to mainstream wireless headphones and speakers with the introduction of the Sony ULT Power Sound series. Departing from its traditional naming convention of model numbers, Sony now embraces a distinct brand identity for its latest lineup. The Sony ULT Power Sound brand signifies a commitment to delivering vibrant, bass-forward audio experiences across a range of new products.
Innovative Features and Products
Central to the ULT Power Sound series is the incorporation of a ULT button in all products, allowing users to seamlessly toggle between different sound modes tailored to their preferences. ULT1 promises deeper, lower frequency bass, while ULT2 offers powerful, punchy bass, catering to diverse listening preferences. This innovative feature marks a significant evolution from Sony’s previous Extra Bass mode.
The flagship product, ULT Tower 10, stands as a testament to Sony’s dedication to immersive sound experiences. Weighing in at a substantial 64 pounds and priced at $1,199, the ULT Tower 10 boasts an array of features including synchronized LED lights, omnidirectional sound, and an integrated microphone for karaoke sessions. Sony’s ULT Field 7 Bluetooth speaker, priced at $499, offers portability without compromising on performance, with up to 30 hours of battery life and an IP67 rating against dust and water.
For those seeking portability, the ULT Field 1 speaker provides a compact yet powerful solution, offering up to 12 hours of continuous listening. Available in multiple colors, this speaker is designed for on-the-go use and includes convenient features such as speakerphone functionality and an attachable strap.
Completing the Sony ULT Power Sound lineup is the ULT Wear headphones, priced at $199.99. Building upon the success of Sony’s premium 1000XM5, these headphones feature enhanced noise cancellation, on-ear detection, and head-tracking spatial audio. Specifically engineered for deep bass response, the ULT Wear headphones cater to audiophiles who crave immersive sound experiences.
Availability and Outlook
Sony ULT Power Sound products are slated for release this spring, with the ULT Field 1 speaker scheduled for a summer debut. With a focus on innovation and user-centric design, Sony aims to redefine the wireless audio landscape, offering consumers an unparalleled combination of performance and versatility.
By embracing the ULT Power Sound brand, Sony signals a new era in wireless audio technology, promising an immersive listening experience tailored to individual preferences. As the industry continues to evolve, Sony remains at the forefront, pushing boundaries and setting new standards for audio excellence.
Also read: Sony Faces Stock Plunge As PlayStation 5 Sales Disappoint Amid Global Electronics Slump
